BC ↔ eCommerce
Items, variants, price groups, inventory by location, orders, shipments, invoices, customers — both directions, monitored.
- Magento 2
- Shopify
- BigCommerce
Business Central · Power Automate · Power Apps · SharePoint · eCommerce
Make Dynamics 365 Business Central talk to your storefront, CRM, and warehouse.
Business Central is the ERP of choice for Michigan manufacturers and distributors on the Microsoft stack. Reed Dynamic connects it to Magento, Shopify, BigCommerce, HubSpot, Salesforce, SharePoint, and 3PLs — and builds the Power Automate flows and Power Apps your team works in every day.
Reed Dynamic provides Dynamics 365 Business Central integration and Power Platform services: Business Central ↔ eCommerce (Magento, Shopify, BigCommerce, WooCommerce) and ↔ CRM (HubSpot, Salesforce) integration, custom AL extensions and APIs, Power Automate flows, Power Apps, SharePoint document workflows, and EDI/3PL connections — from Ann Arbor, Michigan. Typical projects run $10,000–$75,000.
What we build around Business Central
BC ↔ CRM
Customers, quotes, orders, and invoices synced with HubSpot, Salesforce, or Dynamics 365 Sales.
- HubSpot
- Salesforce
- D365 Sales
AL extensions & APIs
Custom tables, pages, and API endpoints packaged as upgrade-safe per-tenant extensions.
- AL
- Custom APIs
- Per-tenant
Power Automate & Power Apps
Approvals, notifications, and RPA around BC; Power Apps for warehouse counts, sales reps, and field teams.
- Power Automate
- Power Apps
- Dataverse
SharePoint document flows
Quotes, POs, and invoices filed and approved in SharePoint with BC metadata; policy and SOP libraries linked to jobs.
- SharePoint
- Metadata
- Approvals
EDI & 3PL
Trading-partner EDI and warehouse/3PL connections mapped into BC sales and purchase documents.
- EDI X12
- 3PL
- ASN
Business Central FAQs
Can you connect Business Central to our online store?
Yes. Items, item variants, prices and customer price groups, inventory by location, sales orders, shipments, invoices, and customers synced between Business Central and Magento 2, Shopify, BigCommerce, or WooCommerce via the BC APIs — with idempotent writes, retries, and monitoring. Read about our ERP integration approach.
Native Shopify connector or custom integration?
Business Central's built-in Shopify connector is fine for simple catalogs and standard pricing. Custom integration wins when you have customer-specific pricing, multiple locations, configurable items, B2B terms, or a non-Shopify storefront. We'll tell you which on the discovery call.
How much does a Business Central integration cost?
A point-to-point sync (e.g., BC → storefront inventory) starts around $10,000. Full order-to-cash integration with a storefront or CRM typically runs $25,000–$75,000. Power Automate/Power Apps work is often $5,000–$25,000 per app or flow set. See pricing.
Do you write AL extensions?
Yes — custom tables, pages, APIs, and event subscribers packaged as per-tenant extensions, so upgrades don't break them.
We're still on Dynamics NAV. Can you help?
We support the eCommerce, SharePoint, and Power Platform side of a NAV → Business Central move and rebuild integrations on BC's modern APIs. For the core ERP migration itself we work alongside your Microsoft partner.
Why Reed Dynamic for Business Central?
We sit at the intersection Business Central partners usually don't: the storefront, the CRM, SharePoint, and the middleware. Manufacturers and distributors across Southeast Michigan run BC; we make it talk to everything else.