Magento 2 B2B storefront
Company accounts, buyer roles and approvals, negotiated pricing, shared catalogs, requisition lists, quotes, and pay-on-account — synced to the ERP.
- Magento B2B
- Customer pricing
- Quotes
Manufacturers · Distributors · Industrial suppliers · Automotive Tier 2/3
B2B eCommerce and ERP integration for manufacturers and distributors.
Customer-specific pricing, company accounts, quotes, credit terms, 40,000-SKU catalogs, and an ERP that is the source of truth. Reed Dynamic builds the Magento 2 storefronts, dealer portals, and middleware that make B2B ordering self-serve — from Ann Arbor, in the middle of Michigan's manufacturing corridor.
Reed Dynamic builds B2B eCommerce and integration software for manufacturers and distributors: Magento 2 B2B storefronts with customer-specific pricing and company accounts, dealer portals, ERP and WMS integration (NetSuite, Acumatica, Epicor Prophet 21, SAP Business One, Dynamics), EDI, and quote-to-order automation. Based near Ann Arbor, Michigan; serving manufacturers nationwide.
What we build
ERP & WMS integration
Products, stock by warehouse, pricing, orders, invoices, and shipments kept in sync with idempotent, monitored middleware.
- NetSuite
- Epicor P21
- Acumatica
- SAP B1
Dealer & distributor portals
Dealer pricing, reorder, invoices, warranty registration, asset libraries, lead routing — the portal your reps wish they had.
- Portals
- CRM sync
- Self-serve
EDI & quote-to-order
Trading-partner EDI, CPQ-style configurators, and quote workflows that land as clean orders in the ERP.
- EDI X12
- Configurators
- Automation
Results in this sector
85%
Fewer fulfillment errors
WMS ↔ eCommerce middleware replaced manual re-keying
25%
Conversion lift
Magento 2 replatform with rebuilt ERP, tax, shipping integrations
5.0
Verified Clutch rating
HubSpot + Salesforce + CloudCraze commerce integration for a warehousing & packaging supplier
Michigan manufacturing corridor
We're ten minutes from Ann Arbor and within an hour of the supplier and distribution clusters in Livonia, Novi, Farmington Hills, Canton, Brighton, and Howell. On-site discovery and cutover support are standard.
Maximize B2B eCommerce tech for competitive edge →
SEO for manufacturing companies →
Organizations we've worked with in this sector
Client names are confidential; each is described by type and region. See the full client list →
Manufacturing (12)
- Tier-1 automotive supplier, Southeast Michigan
- Tier-1 automotive supplier (global parent), Michigan
- Automotive engine-component manufacturer, US arm of an international group, Southeast Michigan
- Automotive returnable-packaging manufacturer, Michigan
- Medical device manufacturer, Southeast Michigan · Magento migration
- Specialty chemical manufacturer, Midwest
- Industrial materials manufacturer, Northeast US
- Global metals producer, Midwest
- Aerospace and defense equipment manufacturer, Michigan · Website
- Renewable-energy equipment manufacturer, Northeast US
- Commercial-vehicle diagnostics company, US subsidiary of a European manufacturer, National US
- Hardwood processing firm, Southeast Michigan · Website and Amazon store
Distribution, industrial supply & logistics (6)
- Fastener and power-tool distributor running several eCommerce storefronts, National US · Multi-store eCommerce
- Industrial assembly-tool distributor, Michigan · eCommerce
- Tooling and MRO supply-management provider for manufacturers, Southeast Michigan
- Industrial and government supply distributor, Southeast Michigan
- Networking-equipment distributor, Southeast US · eCommerce
- Third-party logistics provider, Southeast Michigan
Manufacturing & distribution FAQs
What makes B2B eCommerce different from B2C?
Customer-specific pricing and contracts, company accounts with multiple buyers and approval rules, quotes and negotiated orders, credit terms instead of card checkout, complex configurable products, and tight ERP integration for stock, pricing, and invoicing. Magento 2 handles these natively or with extensions; most B2C platforms don't.
Which ERPs do you integrate for manufacturers?
NetSuite, Acumatica, Epicor Prophet 21, SAP Business One, Microsoft Dynamics 365 / Business Central, and legacy systems via database or flat-file. See ERP integration and our Epicor P21 write-up.
Can you build a dealer or distributor portal?
Yes — dealer-specific pricing and catalogs, order history and reorder, invoice and statement access, warranty registration, marketing asset libraries, and lead routing, integrated with your ERP and CRM.
How much does a B2B eCommerce platform cost?
A Magento 2 B2B build with ERP integration typically runs $40,000–$120,000 depending on catalog complexity, pricing rules, and integration depth. Dealer portals run $20,000–$100,000.
Do you handle EDI?
Yes — X12 850/855/856/810 and related documents with trading partners, mapped into your ERP and storefront via AS2 or SFTP.
Do you work on-site with Michigan manufacturers?
Yes. We're near Ann Arbor and regularly work on-site across Southeast Michigan — Livonia, Novi, Farmington Hills, Canton, Brighton, Howell — and remotely with manufacturers nationwide.